Google Chrome's Enhanced Protection can warn users when a website resembles others associated with harmful activity. The feature is part of Chrome's Safe Browsing tools and is designed to help identify potential phishing, malware, intrusive ads and social engineering risks.
How suspicious-site alerts work
Unlike Chrome's full-screen warnings for sites already identified as dangerous, these alerts indicate a possible risk based on similarities to known malicious websites. A smaller notice reading "This site doesn't seem right" lets users choose "Mark as safe" or "Back to safety."
Turning on Enhanced Protection
Chrome offers standard protection, Enhanced Protection and the option to turn protection off. Enhanced Protection checks browsing activity in real time and uses AI analysis, while standard protection relies on a periodically updated list of unsafe sites. The enhanced option also shares more activity data with Google, linked to the user's Google Account.
To enable it, open Settings > Privacy and security, then select Enhanced Protection under Safe Browsing. As online threats evolve, tools that help people assess risk before sharing information or downloading files may become an increasingly important part of everyday browsing.