Bluesky is expanding Attie, its experimental AI-powered app, with tools that let people create websites, quizzes, games, polls and other interactive experiences. The announcement was made at TechCrunch Disrupt 2026.
The new features aim to make community-focused digital projects accessible beyond software developers. Users can build for groups, with creations connected to their AT Protocol identity and able to reach people across Bluesky's decentralized social network.
Building for communities
Bluesky CEO Toni Schneider described the approach as social "vibe coding": making it easier to create experiences together or for a particular community. Attie can suggest project ideas based on a user's public Bluesky profile, and creators can bring their own AI model or use open-weight options.
Bluesky COO Rose Wang said that creators could benefit from the network's existing audience, helping their projects find users rather than exist as standalone products. Attie's initial focus on custom social feeds is now broadening into a space for experimenting with interactive, community-made tools.
Bluesky is also testing support for private data on its protocol, with a wider rollout planned by the end of the year, according to Schneider. The company sees this as a way to expand what developers can build.
By combining AI-assisted creation with a social network and shared protocol, Attie could make small, tailored digital experiences easier to create and discover.
