British illustrator Ashley Percival brings a lively visual language to his animal series, reimagining familiar creatures with bold colors, layered textures, and playful compositions. His work transforms poodles, birds, insects, cats, and owls into decorative characters that feel both whimsical and contemporary.
Using colored pencil, pen, paint, and digital techniques, Percival builds collections of the same species in grid-like arrangements, giving each figure a distinct personality while keeping the overall design cohesive. The result is a body of work that sits at the intersection of illustration, pattern design, and modern visual storytelling.
Recent time spent in Spain and France, surrounded by nature, helped shape his latest bird studies. Percival describes his process as intuitive and free-flowing, often starting from a quick observation before letting imagination guide the final image.
Alongside personal projects, he has also collaborated with brands such as Ikea and Gucci, extending his style into commercial and cultural spaces. His evolving portfolio shows how illustration can move fluidly between art, design, and lifestyle. This kind of creative cross-pollination may inspire more expressive visual worlds in the future.
