The European Commission has told Meta to rethink core design elements on Facebook and Instagram, saying the platforms may rely too heavily on features that keep people endlessly engaged. If the company does not make changes, it could face a substantial fine under the Digital Services Act.
According to the Commission, tools such as infinite scroll, autoplay, push alerts, and highly personalized recommendations can encourage users to stay online longer than intended. Regulators say Meta did not sufficiently evaluate how these mechanics may affect the wellbeing of users, including teenagers and other vulnerable groups.
The Commission also pointed to concerns about late-night usage among minors and said features like Reels and Stories may intensify habitual checking. It argued that existing time-management tools are too easy to ignore and do not offer enough meaningful control over screen time.
Meta has been asked to consider default limits for autoplay and endless scrolling, add stronger break reminders, and adjust recommendation systems so they rely less on maximizing engagement. The company now has the chance to review the findings and respond formally before any final decision is made.
If the Commission confirms its assessment, the penalty could reach up to 6% of Meta's global annual turnover. The case adds to a wider global conversation about how social platforms can balance innovation, personalization, and healthier digital habits. The outcome may help shape the next generation of more mindful social media design.