Apple has confirmed the date for its next major iPhone presentation, giving fans and the tech industry a clear mark on the calendar. The keynote is scheduled for Wednesday, Sept. 9 at 10 a.m. PT, and the event will be available to watch online.
What to expect from the launch
While Apple has not detailed the full lineup, the company is widely expected to introduce the iPhone 18 Pro and iPhone 18 Pro Max, along with a new foldable model often referred to as the iPhone Ultra. If the current product cycle continues, this event could also mark the next step in Apple's annual smartphone evolution.
Reports point to upgraded cameras, larger batteries, fresh color options such as light blue and dark cherry, and the new A20 chip for the Pro models. The foldable device is drawing the most attention, with a design that may pair a compact outer screen with a larger internal display. It could also feature Touch ID instead of Face ID, signaling a different approach to Apple's next-generation hardware.
Pricing has not been officially announced, but the foldable model is expected to sit at the premium end of the market. As Apple prepares to unveil its latest vision for the iPhone, the event is set to shape the conversation around mobile design, performance, and user experience in the months ahead.
